Digital signage technology has enabled the use of multiple digital menu board for restaurants with various exquisite design themes. While these, combined with a delicious spread remain the primary facilitator for increased customer attention and enhanced sales, the competitive intensity among restaurants, big and small, make happen innovate menu boards for lucrative investments and branding.
While the New Year's celebrations are now on, the restaurant fraternity too gets an opportunity to make hay with traditional and trendy cuisines. The in-store decorations are as glitzy as the scrumptious and eclectic menu. With competition intensifying, the restaurateurs face the challenges with innovative designs on their digital menu boards to entice customers.
The Christmas season in the US is usually marked by a buoyant and merry mood by the Americans. However, for the restaurant fraternity it is frenetic activity to survive and thrive in a tough market scenario plagued by volatile trade-dynamics.This is where digital signage, the most cost-effective advertsing medium, steps in to provide the desired impact on customers and business alike.
The Thanksgiving Day weekend in the US is a major event for shoppers as well as for the restaurant fraternity. While a major part of the populace choose to spend time with family with dinner outings and takeaways, the event provides an impetus to gastronomical delights particularly revolving around the turkey as its main item. As always, the digital menu boards contribute significantly in advertising and marketing the menu.
The Halloween Festival is among the most popular festivals in the US wherein both, the American people and the restaurant fraternity combine to take consumerism to the next level. The integration of in-store decorations, costumes for the occasion, and the savory cuisine provide a unique opportunity for digital menu board advertising . All of these make for a healthy bottom line for the restaurateur.
Chinese cuisine in the US has always been a favorite for all nationalities and ethnic groups. The 41,000 plus Chinese restaurants in the US with over $17 billion dollars in yearly sales say it all. The epicureans’ fancy, along with effective marketing by the restaurateurs have catapulted this cuisine into the top league.In recent times,the digital signage menu boards too have played a pivotal role in engaging the target audience and enhancing the restaurants’ bottom line.
Labor Day in the US is as much about the spirit and emotions of the working class as about the progress of the economy across all sectors. This provides the restaurant fraternity an opportunity to showcase their goodwill and congratulations by way of a bountiful of delectable food offers and specials. These promotions in-turn are synergized with digital signage advertising and effective customer interface.
A fresh demand for a healthy and nutritious breakfast has brought on a resurgence in the American restaurant industry. This provides a much needed respite given the year-on-year challenges faced by the fraternity in a fiercely competitive environment. The industry is in an upbeat mood, with ethnic breakfast food innovations and several customer engagement programs on its platter.