Blogs

Thanksgiving Day - The Business Of Giving And Thanking

Nov 19, 2018
Josh

The Thanksgiving Day weekend in the US is a major event for shoppers as well as for the restaurant fraternity. While a major part of the populace choose to spend time with family with dinner outings and takeaways, the event provides an impetus to gastronomical delights particularly revolving around the turkey as its main item. As always, the digital menu boards contribute significantly in advertising and marketing the menu.

Halloween Specials - Best Business With Spooky Dinners !

Oct 25, 2018
Josh

The Halloween Festival is among the most popular festivals in the US wherein both, the American people and the restaurant fraternity combine to take consumerism to the next level. The integration of in-store decorations, costumes for the occasion, and the savory cuisine provide a unique opportunity for digital menu board advertising . All of these make for a healthy bottom line for the restaurateur.

Chinese Cuisine - Popularity With Novelty

Sep 17, 2018
Chinese Cuisine - Popularity With Novelty

Chinese cuisine in the US has always been a favorite for all nationalities and ethnic groups. The 41,000 plus Chinese restaurants in the US with over $17 billion dollars in yearly sales say it all. The epicureans’ fancy, along with effective marketing by the restaurateurs have catapulted this cuisine into the top league.In recent times,the digital signage menu boards too have played a pivotal role in engaging the target audience and enhancing the restaurants’ bottom line.

Labor Day Menu Board - Workers Day Out!

Sep 1, 2018
Labor Day Menu Board - Workers Day Out!

Labor Day in the US is as much about the spirit and emotions of the working class as about the progress of the economy across all sectors. This provides the restaurant fraternity an opportunity to showcase their goodwill and congratulations by way of a bountiful of delectable food offers and specials. These promotions in-turn are synergized with digital signage advertising and effective customer interface.

Breakfast Menu - Egging On A Fruitful Resurgence

Aug 11, 2018
Breakfast Menu - Egging On A Fruitful Resurgence

A fresh demand for a healthy and nutritious breakfast has brought on a resurgence in the American restaurant industry. This provides a much needed respite given the year-on-year challenges faced by the fraternity in a fiercely competitive environment. The industry is in an upbeat mood, with ethnic breakfast food innovations and several customer engagement programs on its platter.

Summer Foods - Health And Wellness

Aug 6, 2018
Summer Foods - Health And Wellness
In the US, Summer food menus are an important part of business dynamics in the restaurant fraternity. Apart from sprucing up their menu in meats, fish, salads, desserts and drinks, the restaurateur can get tangible as well as abstract gains from advertising on a digital menu board. The target customers are equally enthusiastic in chilling out in summer with family and friends and provide a fresh dimension each year to the restaurateur in servings and engagement.

School Cafeterias - Food And Beyond

Jul 31, 2018
School Cafeterias - Food And Beyond
Digital signage menu boards and screens today fill the need for a trustworthy and powerful tool for communications. They are perfect for school cafeterias wherein the youngsters are it's enthusiastic target audiences. As this medium has become universal and affordable, schools should take this opportunity to utilize this medium effectively. And shape the lives of youngsters who would be valued citizens of tomorrow.

Mexican Cuisine - Divinity In Simplicity !

Jul 23, 2018
Mexican Cuisine - Divinity In Simplicity !
That Mexican cuisine is among the most popular foods in the US is undisputed. Despite the customized Mexican spread served in the restaurants, many Americans still clamor for the traditional fare. With the impassioned deployment of digital menu boards, the restaurateurs today need to balance customer preferences with POS advertising and the cost-revenue parameters therein.

Trends In Bakery - An Icing On The Cake!

Jul 16, 2018
Trends In Bakery - An Icing On The Cake!
Bakeries worldwide are extremely popular for their sweet entrees and delectable varieties. Just the same, like in all food businesses, the bakeries too are witnessing fresh market dynamics in consumerism and digital signage deployment. These factors are inducing them to innovate on their offerings keeping in mind cost-revenue adjustments, profitability, and the industry's integration with the digitally-fuelled socio-economic trends.

Medicinal Marijuana - A Fresh Elixir

Jul 6, 2018
Medicinal Marijuana - A Fresh Elixir
Medicinal Research along with their successful implementation are the two main pillars of the modern day medical science. In this context, the long-standing debate over medicinal marijuana - or cannabis - is steadily obtaining it's stamp of approval, both from medical practitioners as well as from patients worldwide. Hence, in sync with the legal commercialization of these medicines on a pharmacist's digital menu board, a fresh dimension to advertising and marketing of the same have become inevitable.
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